Shrewsbury Flower Show’s culinary stage for its 2020 appearance has pulled off yet another coup by securing TV chef Phil Vickery.

Following on from John Torode’s hugely successful appearance last year, Mr Vickery will be appearing at this year’s show, which takes place on Friday and Saturday, August 14 and 15 in The Quarry.

He is a chef, presenter and cookery book author and has been part of the This Morning television show family for many years. Three years ago he reunited with Fern Britton on screen as one of the chef judges for ITV’s hit daytime series, Culinary Genius.

Jeremy Tudor, chairman of the Shropshire Horticultural Society’s Trade Stands sub-committee, said: “This is wonderful news for the show and we are delighted Phil was able to accept our invitation to headline this year’s culinary stage.

“He is such a familiar and popular figure on our TV screens and will be sharing his experiences and skills with our visitors – it’s an exciting prospect and we are sure Phil will attract visitors from across the country.

“As well as a successful TV career, Phil is a prolific and highly regarded cookery author having written 18 books including, Phil Vickery's Ultimate Diabetes Cookbook, which has been widely praised and has sold worldwide.

“His books sell globally and he has won many awards. He is the leading authority on Gluten-Free products and recipes and is also the National Food Ambassador for Coeliac UK.

“The extensive knowledge he has gained through all these enterprises over the years is impressive which all adds up to the prospect of a highly entertaining and informative experience for anyone attending the show.”

For more information and to book tickets visit or download the show’s app.