New clothes store to open in Ellesmere

Published date: 04 March 2014 |
Published by: Sarah Staples 
Read more articles by Sarah Staples  Email reporter


THE manager of a clothing and homeware store which suddenly shut in Ellesmere is opening her own business.
Ismay Evans is opening her new store, Ismay’s, in High Street this month following the closure of Tiggs in Cross Street in January.
She had worked at Tiggs for 13 years, including Stewarts and Richleys Stewarts before it.
Ismay’s will fill the space left by Charley’s, which also closed in January and aims to open on March 11. The store will stock women’s clothes going up to sizes 28-30.
She said: “I got the idea to start up myself at Christmas time. My sister in Somerset has done the same thing, she opened up a shop down there and I went to help her set up, and I just thought life’s too short not to try.
“So the idea was already in the back of my head when Tiggs shut, which I thought was my moment to try this. Obviously with the recession it is a difficult time but it is still an exciting time and shops in Ellesmere are filling up.”

But Ismay believes the downfall of former shop Tiggs was related to the recent roadworks that saw roads closed and pavements blocked.
She said: “It was a very difficult time over Christmas, it was very quiet. I know there are no official figures to say that but I know how much the sales went down.
“Things seem to be picking up in the town now and I am looking forward to having visitors from the canal and caravan trade. We had a lot of regulars in Tiggs and I was there for 13 years, nine of which I was a manager so hopefully people will remember me.”
Lincoln McMullan, chairman of Ellesmere Chamber of Commerce, said: “I’m delighted she is staying in the town. I think with all the years she has been here she can see it is a good place to stay. Ismay knows what people want from her time in Tiggs and it’s great she is doing this.”
Meanwhile new store Lottie’s Fashion will be opening in the former Tallulah store on Scotland Street.


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